This week I was invited by Megan Smith of the Nappanee Chamber of Commerce to speak at the Nappanee Sales and Marketing Club meeting. We had a very nice turnout and I had an opportunity to talk on the subject of building the lifetime value of a client. We also...
Pronunciation: /ɡizæp/ GSAP, or GreenSock Animation Platform, isn’t a design element itself, but rather a powerful JavaScript library used to create sophisticated animations and interactive effects on websites. Think of it as a toolbox filled with tools that web...
Lot-tee (ˈlɒti) Imagine you’re reading a children’s book, and instead of static pictures, the illustrations move smoothly and subtly. That’s essentially what Lottie animations are on a website. They’re small, lightweight animations created...
Pronunciation: /ˈsɪnəməɡræf/ Imagine a photograph, but a tiny part of it is moving. That’s a cinemagraph. It’s a still image with a subtly animated element, creating a captivating visual effect. Think of a still image of a waterfall, but the water itself...
Pronunciation: /ˈhɪəroʊ ˈvɪdioʊ/ A hero video is simply a large, visually appealing video that’s prominently displayed on a website’s homepage or landing page. Think of it as the star of the show, grabbing attention immediately. It often showcases a product, service,...