What does Offline functionality mean in website design?

In today’s hyper-connected world, the term “offline functionality” might seem like an oxymoron. However, it’s a critical consideration for website design that often gets overlooked, leading to missed opportunities and frustrated users. Many...

What does App shell mean in website design?

The term “app shell” is often thrown around in web design circles, but its practical implications and value are frequently misunderstood. Many agencies promote it as the next big thing, a silver bullet for performance optimization. At The Company, we take...

What does Push notifications mean in website design?

In the crowded digital landscape, website owners often chase the latest marketing tactics, hoping for a quick win. Push notifications are no exception. Many believe they’re a silver bullet for engagement, but the reality is far more nuanced. At The Company, we...

What does Web Animations API mean in website design?

Many website designers are bombarded with the latest buzzwords, often without a clear understanding of their practical application and return on investment. The Web Animations API is one such example. While it holds promise, its value needs careful consideration...

What does CSS Houdini mean in website design?

The term “CSS Houdini” often evokes a sense of mystery and complexity within the web design world. Many developers shy away from it, perceiving it as overly technical and impractical for everyday projects. However, understanding CSS Houdini unlocks...