In our last video we talked in detail about what to do when a person has an immediate need. And in this video, what we’re going to do is talk about when someone has a future need. So they don’t need your services necessarily right now or in the next week...
So what we’re going to talk about this morning is the purpose of content marketing. And if you’re on the fence about this whole thing I completely understand because I certainly was for a lot of years. Building content is all about removing sales friction....
Why are we interested in using the landing pages on our website? You have a much better chance of turning a visitor into a customer or a conversion without the distractions you usually experience when you land on the front of a web page. A nice customized landing page...
Guiding the conversation with your website statistics Fundamentally the conversation with your audience looks like this: 1) You publish something on social media or make a change to your website. 2) Your action results in a response from your audience 3) You...
Selecting a hosting company. The term hosting refers to the space a website occupies online. The space is housed on a computer and we all know that things can go wrong with computers. Every web host in the world has problems from time to time. So really selecting a...
