What does Flexbox Gap mean in website design?
Flexbox Gap (fleks-boks gap): A relatively new CSS feature that simplifies spacing between items arranged using Flexbox.
Imagine you’re arranging building blocks. Flexbox is like the tray you use to hold them. Before Flexbox Gap, if you wanted space between your blocks, you had to add extra space *inside* each block, or use complicated workarounds. Flexbox Gap is like adding little spacers *between* the blocks directly on the tray, making it much easier to control the gaps.
In simpler terms, Flexbox Gap is a CSS property that lets you easily add space between items arranged in a flex container. It eliminates the need for workarounds or adding extra margins and padding to each individual item, leading to cleaner, more efficient code.
Why could understanding Flexbox Gap be important? Because efficient, clean code translates to faster loading websites. Faster loading websites improve user experience, leading to happier visitors and potentially better search engine rankings. It also makes maintaining and updating your website easier in the long run, saving time and resources. By using this feature, you are employing a systematic approach to web development, mirroring our systematic approach to marketing.
The benefits extend beyond just aesthetics. Adopting efficient coding practices like using Flexbox Gap aligns with our merit-based marketing philosophy; it’s a small change that yields measurable improvements in website performance and developer efficiency. This is a practical application of human-centric technology, using tools to enhance the process, not replace skilled developers.
At The Company, we understand the importance of efficient website development. We help businesses build sustainable, data-driven marketing systems. Our systematic approach ensures that your online presence is not only visually appealing but also performs optimally. We assess your current website structure, strategize improvements, execute the changes, and continuously optimize for maximum impact. Our approach is based on 20+ years of experience in building successful marketing systems for businesses of all sizes.
For help with optimizing your website design and performance, give us a call at 613-777-5001.
“The Bride”. A an example of an experimental, or concept album project from 2022. Painted in acrylic. (Private collection)
Building Confidence Through Language: A Guide for the Collector
One of the biggest barriers for aspiring art collectors is not a lack of taste, but a lack of confident language. People know what they are drawn to, but they often struggle to articulate the ‘why’ behind their emotional connection. Providing them with a basic vocabulary can be transformative.
By explaining core artistic concepts, we can bridge this gap. An artist’s newsletter or a gallery brochure could break down:
- The Architecture of Composition: How lines and shapes lead the eye and create a focal point.
- The Emotional Weight of a Color Palette: Why a limited, muted palette feels different from a vibrant, high-contrast one.
- The Role of Value in Creating Depth: How the interplay of light and shadow builds a believable world.
It’s like being given a phrasebook in a foreign country; suddenly, you can navigate and connect with more assurance. Consider Edward Hopper, whose stylized realism simplifies scenes to their emotional core. Understanding this allows a collector to explain why the work feels so dreamlike and memorable. This knowledge doesn’t replace the emotional response; it validates it.
The Dialogue Between Feeling and Form
Great art speaks to us on two levels: the immediate, gut-level emotional reaction and the deeper intellectual appreciation. You might feel the perpetual warmth and light in a Monet, which immerses the viewer in the sensory experience of a moment. Conversely, you might sense the rugged, stoic soul of the landscape in a piece by Canada’s Group of Seven, which evokes a feeling of profound solitude.
These feelings are universal, but the ability to discuss why we feel them builds a stronger connection. From a marketing perspective, this education slots perfectly into the buyer’s journey. During the “comparison” phase, an artist who also educates their audience is building a relationship of trust and authority, making the final “decision” more likely.
Conclusion: A Bridge of Shared Understanding
Art, in its purest form, is an act of communication. Whether through the calculated narrative of a storyteller or the freeform expression of a poet, the artist extends an invitation to the viewer. By providing the language to understand this invitation, we empower collectors to move beyond simple preference and into the realm of true appreciation. It transforms a simple transaction into a meaningful connection, where the viewer doesn’t just own a piece of art—they become part of its ongoing story.
About the Author
Jaeson Tanner is a Marketing Thinker at Zero Noise Marketing and a narrative artist once in a blue moon. You can see his work on Instagram at @jaeson_tanner.
